Page 1 of 1
Atria User Survey
About you
1. Where do you work?
*
A
Brand (in-house team)
B
Agency
C
Freelancer
D
Other (please specify)
2. What kind of work do you mainly do?
*
A
Creative (design, video, copy)
B
Media buying
C
Brand marketing
D
Product marketing
E
Marketing leadership (Head of Marketing / CMO)
F
Marketing generalist
G
Founder
H
Other (please specify)
3. How big is your company?
*
A
Just me
B
2 to 10
C
11 to 50
D
51 to 200
E
201 to 1,000
F
1,000+
4. What is your primary industry or vertical?
*
A
E-commerce / DTC / Retail
B
Consumer app or gaming
C
SaaS / software
D
Beauty & personal care
E
Apparel, footwear & accessories
F
Health, wellness & supplements
G
Food & beverage
H
Baby & kids
I
Home & lifestyle
J
Consumer electronics & gadgets
K
Other (please specify)
Before Atria
5. What was going on that made you look for something like Atria?
*
A
Ads were underperforming
B
Couldn't tell which ad angles were working
C
Too much time spent on manual ad reporting
D
Too much time spent analyzing ad performance
E
Too slow to launch ads
F
Couldn't produce enough ad creatives to test
G
Took on a new brand or client
H
Other (please specify)
6. How actively were you looking when you found Atria?
*
A
Not really looking, stumbled on it
B
Casually exploring the space
C
Actively comparing options
D
Needed something fast
E
Other (please specify)
7. What were you hoping Atria would help you do most?
*
A
Improve ad performance (higher ROAS, lower CAC)
B
Find winning creatives faster
C
Generate better ad concepts
D
See which ads or angles are winning
E
Get inspiration from competitor ads and trends
F
Make more creative without hiring
G
Do expert-level ad work without hiring
H
Other (please specify)
8. What else did you consider before Atria?
*
A
Point tools (Foreplay, Motion, MagicBrief)
B
General AI (e.g., ChatGPT, Claude)
C
AI agent or automation tools (e.g. Viktor)
D
Hiring a person, contractor, or agency
E
Handling my ad workflow manually (spreadsheets)
F
Building our own ad tool in-house
G
I didn't consider anything else
H
Other (please specify)
9. How long did you spend evaluating solutions before trying Atria?
*
A
Less than a day
B
A few days
C
About a week
D
A few weeks or more
E
I don't remember
10. Why did you choose to try Atria?
*
A
It looked easy to get started
B
It could automate my ad workflow
C
It could replace my scattered tools
D
It had some features we wanted (please specify)
E
It could tell me what to launch next
F
It had strong reviews from top brands
G
It came recommended to me
H
Other (please specify)
Your experience with Atria
11. When did you first feel the value of Atria?
*
A
When ad performance tracking flagged winning ads
B
When Analytics showed what's working, and why
C
When Follow Brands surfaced competitors' new ads
D
When Ad library sparked an idea I could brief
E
When Atria generated ad creative I could use
F
When reports came ready to share, no manual work
G
Haven't felt it yet
H
Other (please specify)
12. How did your first task with Atria go?
*
A
Worked better than I expected
B
Worked exactly as I wanted
C
Worked, but too slow (e.g. Analytics)
D
Worked, but output was weak (e.g. Image gen)
E
Worked, but I didn't trust AI output (e.g. AI tags)
F
Couldn't complete the task
G
Other (please specify)
13. Are you using another tool instead of Atria?
*
A
Yes, switched to another tool
B
Back to manual (Excel, spreadsheets)
C
Still looking for the right tool
D
Experimenting, nothing settled yet
E
Building something in-house
F
Just not doing that work anymore
G
Other (please specify)
Untitled multiple choice field
F
Other (please specify)
*
Untitled multiple choice field
H
Other (please specify)
*
Last one: what's your email?
*
Use the same address this survey was sent to, so we can get your $50 gift card to the right inbox.
Submit